BRAND
MUSIC & SPECIAL PROJECTS


Switching Lanes
Short Documentary

YouTube Creative Studio

Research, Direction & Edit

Launched with the EMEA Yoodle to celebrate the van life creator community on YouTube. 

Researched and developed over three months, spotlighting five YouTube creators from Algeria, France, Germany and the UK who all took the leap into van life. 






We’re Always Running,
Even When We’re Not 

YouTube Creative Studio
Creative, Research & Edit

Launched as part of the first EMEA Yoodle campaign to celebrate the running creator community on YouTube. 

Sourced and crafted from hundreds of hours of content from running creators to highlight that running on YouTube is not just an exercise, but a 24-hour lifestyle. 






The Right Connection

HSBC
Direction & Art Direction

TVC advert aimed towards ultra high net worth individuals in the Asian market to promote HSBC’s wealth planning and investment offerings.

Fully sourced, curated and created from found footage & imagery.




You Bleed Me Drier EP

Ives Missing
Creative Direction & Direction

360 EP campaign for Ives Missing’s debut EP You Bleed Me Drier. Full EP rollout creative direction. Assets include four visualizers, social media snippets, press photos and album covers. 




Raggamuffin Album

Chase Tha Worst
Creative & Direction

360 album campaign for Chase Tha Worst’s album Raggamuffin. Tapping into the rich coours and textures of the Caribbean. Assets include two music videos, six promo videos, album cover and project artwork. 



In Passaging

Personal Project 
Reference Point
Creative & Curation

An evening of photography, short film, conversation and live music exploring themes of migration and identity. Featuring the following artists :

Elena Bianca

Pedro Bosch

Fotohane Darkroom

Ellen Evans

Kaine Harrys

Zara Manzoor

Esteban Pedraza

Ellie Rha

Kendal Walker

Ling Yu

Yiling Zhao